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Amazon FBM Fee Calculator

Fulfillment by Merchant means you handle shipping yourself — you pay Amazon's referral fee but avoid FBA fulfillment and storage costs.

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Fee Breakdown

What Are Amazon FBM Fees?

Amazon FBM (Fulfillment by Merchant) is the selling model where you list products on Amazon but handle storage, packing, and shipping yourself — or through a third-party logistics provider (3PL) that isn't Amazon. The primary Amazon fee you'll pay is the referral fee, which is the same percentage as FBA sellers pay: typically 15% of the total sale price for most categories. Since Amazon isn't handling fulfillment, there are no FBA pick-and-pack fees or monthly storage charges from Amazon's side.

The main trade-off with FBM is that while you avoid Amazon's fulfillment and storage fees, you take on those costs yourself. You need warehouse space (or a spare room), packing materials, shipping labels, and carrier accounts. Your per-unit shipping cost depends on your negotiated rates with carriers like UPS, USPS, or FedEx. For lightweight items, this can be significantly cheaper than FBA; for heavy or oversized products, FBA's bulk shipping rates may actually be more competitive.

FBM sellers on the Individual plan also pay a $0.99 per-item fee on top of the referral fee, while Professional plan sellers ($39.99/month) do not. One often-overlooked cost factor is the shipping credit Amazon provides — the amount they reimburse you for shipping on standard orders may not cover your actual shipping expense, creating a hidden cost gap. FBM sellers also don't automatically qualify for the Prime badge, which can reduce conversion rates by 20–30% compared to FBA listings.

Why Amazon FBM Fees Matter

Understanding the full fee picture prevents costly surprises

Lower Baseline Fees

Without FBA fulfillment and storage charges, your only Amazon fee is the referral percentage. For sellers with efficient in-house logistics, this can translate to significantly higher margins per unit — especially on lightweight, easy-to-ship items.

You Control the Fulfillment Cost

Your shipping expense depends entirely on your carrier rates, packaging choices, and warehouse efficiency. Sellers with strong logistics operations can undercut FBA costs, but poor fulfillment practices can make FBM more expensive than FBA.

No Prime Badge Affects Visibility

FBM listings don't get the Prime badge by default, which can reduce click-through and conversion rates. Factor in the revenue impact of potentially lower sales velocity when comparing FBM savings against FBA costs.

Shipping Credit Gaps Are Hidden Costs

Amazon provides a shipping credit on FBM orders, but it often doesn't match your actual shipping cost. If the credit covers $4.99 and you spend $7.50 to ship, that $2.51 gap is an effective fee you need to account for in your margin calculations.

Calculator

Calculate Your Amazon FBM Fees

Enter your product details to see your exact fees and profit

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Fee Breakdown

Marketplace Fees (15%)$4.50
Total Fees$4.50

Your Profit

$13.49

45.0% margin

Amazon FBM Fee Structure

Complete breakdown of all fees and rates

Amazon FBM Fee Structure

Referral / Commission Fee

15%
Pro Tips

Tips to Maximize Your Amazon FBM Profit

Negotiate Carrier Rates With Volume Discounts

The biggest lever for FBM profitability is your shipping cost. Once you're shipping 50+ packages per week, you have real leverage to negotiate discounted rates with UPS, FedEx, or regional carriers. Even a $0.50-per-package discount on your shipping rate adds up to thousands of dollars annually. Use multi-carrier shipping software like Pirate Ship or ShipStation to automatically select the cheapest option per package.

Apply for Seller Fulfilled Prime

Amazon's Seller Fulfilled Prime (SFP) program lets FBM sellers display the Prime badge while handling their own fulfillment. You must meet strict performance metrics — one-day and two-day delivery speeds, 99% on-time shipping, and a cancellation rate under 0.5%. If you qualify, you get the conversion benefits of Prime without paying FBA fees, which can be the best of both worlds for sellers with warehouse proximity to major metro areas.

Frequently Asked Questions

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Stop Guessing Your Amazon FBM Margins

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