Futureproof vs BeProfit
A dashboard analyses your margin. A ledger books it.
BeProfit is a profit analysis and optimization solution for ecommerce brands, reading your stores and ad platforms into one dashboard. Futureproof is an AI finance team: six agents working one ledger that replaces your accounting software, so the margin figure and the closed month are the same posted entries.
Three signs analytics alone has stopped paying.Most brands hit them in order.
A profit dashboard earns its place while the question is margin. These are the weeks where the question changes.
The costs live in two places
Unit costs and expenses are maintained in the analytics tool by sync, import, or spreadsheet, and again in whatever keeps your books. Two records, two owners, and a month end where they disagree.
The bank never enters it
No bank feed and no bank reconciliation sit behind the dashboard, so the deposit that actually landed and the profit that was reported are never tied to each other.
The plan caps your growth
Orders, shops, and how far back the data goes are set by the plan you are on. A dashboard that gets narrower as the brand gets bigger is a strange thing to build the year on.
Twelve jobs a growing brand has to get done.Two different kinds of product.
Each row is work that happens either way. The columns say where it happens, in each product's own terms, and several rows agree.
| Futureproof | BeProfit | |
|---|---|---|
| AI finance team that does the work | Six agents post the work; you approve it. | A unified dashboard you read and act on. |
| Monthly human specialist review | Included with every plan, at no extra cost. | Chat and email support on every plan. |
| Profit dashboard | Margin surfaces drawn from posted entries. | Profit overview dashboard on every plan. |
| Per-SKU margins | A row per product, unit cost and landed cost beside it. | Profit and costs per product, vendor, and type. |
| COGS tracking | Freight, duty, and broker fees allocated per unit. | COGS sync, import, and dynamic cost profiles. |
| Multi-channel unification | Amazon, eBay, Shopify in beta, TikTok Shop coming soon. | One dashboard across Shopify, Amazon, Woo and Wix. |
| AI bookkeeping | Bank and card lines coded and closed every night. | No bookkeeping or ledger feature is listed. |
| P&L and balance sheet | Profit and loss and balance sheet from the ledger. | Live P&L report; no balance sheet is listed. |
| Cash flow projections | Thirteen weeks of cash, rebuilt from posted entries. | No cash-flow projection feature is listed. |
| Exit-ready data room | A gated room, closed months, and who opened what. | No data room or diligence feature is listed. |
| Scenario planning | Forecast versions you can duplicate and re-run. | Pricing and profit simulators on the upper plans. |
| Bank and card reconciliation | Lines reconciled to the statement every night. | No bank feed or reconciliation is offered. |
BeProfit statements checked 2026-09-20 on beprofit.ai, including their pricing page.
Three steps, one sitting.Nobody rebuilds a spreadsheet.
Switching is a connection and a history import. There is no implementation project and no data team on the other end of it.
Connect your sources
Your channels, your bank accounts, your cards, and your ad platforms connect in one sitting, so sales, fees, costs, and spend all land in the same ledger.
Bring your history
Coming from QuickBooks, a one-click migration brings your history across. Other systems migrate over with file exports, and your prior periods keep their shape.
Let the agents run
From the first night the agents code the day, split the settlements, and close the books, so the margin question is answered before you ask it again.
Four things you keep.They stay exactly where they are.
Switching the ledger does not mean switching everything attached to it.
- Your accountant
- Your CPA keeps filing. They read closed months off the same ledger and export them however they prefer to work.
- Your bank and your cards
- Accounts stay where they are. Theo codes the supplier bills and schedules the payments, and you are the one who releases them.
- Your history
- Prior periods come across in the migration rather than starting over, so last year is still there to compare this year against.
- Your approvals
- The agents draft, schedule, and recommend. What gets sent, paid, or published is still a decision you make.
What brands ask before they move.Answered plainly.
No. BeProfit gives you profit dashboards, and someone still does the work around them: maintaining cost data, reconciling channels against the bank, and turning charts into decisions. Futureproof's agents do that work. Vic keeps the books, Hugo runs the analysis, Margo plans the cash, and they bring you exceptions to approve instead of screens to manage.
Pricing starts at $1,000/mo and covers all six AI agents: Vic (bookkeeping), Remi (AR), Theo (AP), Margo (FP&A), Hugo (channel analysis), and Nia (exit readiness). The same six roles hired as humans cost $384K to $605K a year in salaries. BeProfit is profit analytics for ecommerce, one slice of that stack. Futureproof replaces the stack.
Yes, Futureproof is live for ecommerce. Amazon and eBay integrations connect directly, with Shopify in beta. Start a 14-day trial.
Yes for the accounting side of the work. Futureproof covers profit tracking, COGS management, and per-SKU margins, plus native bookkeeping on its own ledger, cash forecasting, and diligence records that BeProfit does not offer. Brands that rely on BeProfit for lifetime value, cohort, and benchmark analysis should check those against the surfaces Futureproof ships before switching.
Shopify support is in beta. Amazon and eBay integrations connect directly today, with TikTok Shop coming soon. Once a channel is connected, Futureproof posts orders, refunds, and payouts into your books automatically.
Meta Ads, Google Ads, and TikTok Ads connect, and eBay Promoted Listings spend arrives with your eBay connection. Spend posts by platform and by campaign, allocated to the channel revenue it supported, so margin after ads is a figure in the ledger rather than two exports side by side.
Your margin, posted
Stop reconciling the dashboard against the books.Make them the same thing.
Connect your channels, your bank, and your suppliers, and the margin number and the accounting stop being two records that have to be squared.
Starting at $1,000/month for all six agents, with a monthly review call with a human financial specialist included. No per-seat fees, no modules.