SaaS metrics shouldn't live in spreadsheets
Metrics Live in Spreadsheets
You're manually calculating MRR from Stripe exports and pasting into Google Sheets. Numbers are stale before you finish.
No Connection to Financials
Point tools show MRR in isolation. You can't connect revenue metrics to burn rate, runway, or your actual P&L without manual work.
Investors Ask, You Scramble
When a board member asks about net revenue retention or cohort performance, you need hours to pull the data together.
Every metric, always current
MRR & ARR Tracking
Real-time MRR and ARR calculated directly from Stripe. See new, expansion, contraction, and churned revenue broken out automatically.
Churn & Retention
Logo churn, revenue churn, and net revenue retention calculated monthly. Spot trends before they become problems.
Cohort Analysis
See how each customer cohort retains and expands over time. Understand your true unit economics across acquisition periods.
LTV & CAC
Customer lifetime value, CAC, and LTV:CAC ratio calculated from your actual data — not industry benchmarks. Know your real payback period.
Metrics connected to your financials
| Feature | Spreadsheets | Point Tools | Futureproof |
|---|---|---|---|
| MRR / ARR Tracking | Manual | ||
| Cohort Analysis | |||
| Connected to P&L | |||
| Runway & Burn Rate | Manual | ||
| Investor Reports | |||
| Bookkeeping Included |