Futureproof
Finance & Forecasting

Plan Smarter. Grow Faster.

Cash flow forecasting, margin trend analysis, and channel-level scenario planning — built on your real ecommerce data.

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The Problem

Growing blind costs money

Cash Flow Is Unpredictable

Marketplace payout delays, seasonal swings, and rising ad costs make cash flow impossible to predict. You find out you're short when it's already too late.

Margin Trends Are Invisible

Are your margins improving or declining? With fees changing, ad costs rising, and COGS fluctuating, you can't tell without manual analysis.

No Way to Model Growth Scenarios

What if you launch on Walmart? Double your ad spend? Raise prices 10%? You can't answer these questions without hours of spreadsheet work.

The old way

"We ran out of cash right before peak season."

"Are margins going up or down? I can't tell."

"Should we launch on Walmart? No idea if it's worth it."

The Futureproof Way

"Cash flow is projected 90 days out — no surprises."

"Margin trends are tracked by SKU and channel."

"We modeled the Walmart launch before committing."

Features

Forecasting built for ecommerce

Cash Flow Forecasting

Project future cash flow based on sales trends, payout schedules, and operating expenses. Know your runway and plan for seasonal swings before they hit.

Margin Trend Analysis

Track how your margins change over time by SKU, channel, and product category. Spot margin erosion from rising fees or COGS before it's too late.

Channel Scenario Planning

Model the financial impact of launching on new channels, changing pricing, or adjusting ad spend. See the numbers before you commit.

Revenue Forecasting

Forecast revenue by channel, product, and SKU using historical trends and seasonality. Plan your growth with confidence, not guesswork.

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Frequently Asked Questions