Revenue is up. But is your profit?
You Don't Know Your True Margins
Marketplace fees, FBA costs, ad spend, COGS, and returns eat into every sale — but you can't see the full picture per SKU or per channel.
The Anxiety of Not Knowing Which Products Actually Make Money
Revenue keeps growing but your bank account doesn't match. You're selling more every month and you still can't tell which SKUs are winners and which are quietly bleeding cash.
You Built a Business — You Deserve to Know If It's Making Money
You didn't start selling to live in spreadsheets guessing at margin. Every seller deserves to see their true profitability without a finance degree and 10 hours a week of data wrangling.
We've watched sellers drown in dashboards
We've seen ecommerce founders spend entire weekends reconciling Amazon settlements, Shopify payouts, and ad platform reports — just to get a rough idea of whether they made money last month. We built Futureproof so your profit data lives in one place, connected to your actual books, always current.
| Feature | Spreadsheets | Point Tools | Futureproof |
|---|---|---|---|
| Per-SKU Margins | Manual | ||
| Multi-Channel Unification | Partial | ||
| Connected to P&L | |||
| COGS & Fee Tracking | Manual | ||
| Cash Flow & Forecasting | |||
| Bookkeeping Included |
Connect your channels. See real profit. Make better decisions.
No more reconciliation weekends. No more guessing at margin. Just plug in your channels and your profitability data is live — connected to your full financial picture.
Per-SKU Profitability
Futureproof will calculate true profit per SKU after COGS, marketplace fees, shipping, returns, and ad spend. Know exactly which products make money.
Multi-Channel Unification
Revenue from Amazon, Shopify, Walmart, and other channels will be unified in a single dashboard. Compare channel profitability side by side.
Fee & COGS Tracking
Every marketplace fee, FBA cost, shipping charge, and return will be tracked and categorized automatically. No more guessing where your margin goes.
ROAS & Ad Attribution
Connect ad spend to actual revenue and see true ROAS by campaign, channel, and product. Make smarter decisions about where to invest.
What happens when you keep guessing?
Flying blind on margins doesn't just cost you time — it costs you real money on every order.
You keep scaling a SKU that looks profitable on the surface — but after fees, returns, and ad spend, it's actually losing money on every unit.
You reorder inventory based on revenue, not margin. Thousands of dollars sit on shelves in products that barely break even.
Your accountant asks for channel-level P&L and you spend the entire weekend pulling data from four different dashboards.
You expand to a new marketplace and can't tell if it's actually working until months of cash have already gone out the door.
Imagine knowing your true profit on every product, every channel
You open one dashboard and see true profit per SKU, per channel — after every fee, every return, every ad dollar.
You cut the three SKUs that were silently losing money and your overall margin jumps overnight.
You confidently expand to a new channel because you can see profitability in real time, not three months later.
Your bookkeeper stops chasing you for reconciliation data — it's already connected to your books.
You stop guessing and start running your ecommerce business on actual numbers.